Showing posts with label farmer's markets. Show all posts
Showing posts with label farmer's markets. Show all posts

Thursday, 20 October 2011

Becoming Mrs. American Pie


My August ended with quite a production. I have a tendency to dabble and feel that my difficulty with completion is one of my most frustrating flaws. This summer, however, I did complete something and the question is now – what next?

Basically I signed up to have a stand at the St. John’s Chapel Agricultural Show, and to this end I became Mrs. American Pie, selling American-style sweet pies by the slice, with cookies as the supporting act. For me this was an accomplishment for several reasons.

First, I often feel my creativity gets left on the back burner, because like many I need a paying job to earn money with which to pay bills - student loans, and so on. I don’t work in a particularly creative environment, which leaves part of me to wilt.

Second, the idea of selling pies in my corner of England came to me following a series of moments in one 24-hour period. These were moments that, if examined independently, wouldn't amount to much, but as a sequence became fruitful! 1. A tearful conversation with my dear sister about fears of not living up to my full potential. 2. An issue of Our State magazine (our state being North Carolina) with a feature on food in every county. 3. A midnight sit-up-straight-eyes-wide-open epiphany. Pies! Why not? The British love them, albeit in a slightly different fashion.

Laura the Dabbler decided (with help) not to let this one go, for better or worse.

I spent the summer months preparing. I tried recipes, tasted, chucked out (a local way of saying, threw it in the trash), and developed the pies I wanted to sell. At one point I nearly cost my mother-in-law her teeth with my attempt at Lemon Shaker Pie. I ended up with three – Dark Chocolate & Pecan, Key Lime Pie and Mississippi Mud. I figured these choices were distinct when alongside each other and especially recognizable as American.

As the day approached, I became organized and increasingly nervous. Despite the fact that this was not one of the bigger country shows, poor weather was posing a threat and turnout was questionable – I had stage fright! This was my pie debut! What the heck did I know? No formal culinary training. Had I missed something? Would I poison someone? My stall would look amateur and uninviting. What if I don’t sell one slice? Laura with Sense kept saying, however, it doesn’t matter if you succeed or fail. The important thing is that you are putting yourself out there.

So I did. And it went pretty well.

I sold most of my pies. I had around 120 slices to sell and had less than 15 left at the end of the day. Only one person walked away tutting at my prices. I did have samples to charm people and I suppose charm is what they did! (Thanks David for prodding). I even had a few enquiries about selling them in stores and an invitation to be interviewed for a local newspaper.

When I got home that evening I was wearing a smile, I had a profit and by George did it feel wonderful to sit down.

My next gig is in November, and this time, we’ll see how the Brits respond to pumpkin.


Fancy a slice?

xx Laura